Tuesday, March 31, 2015

1978 Chevrolet LUV

The LUV was first sold in 1972, joining the other minitrucks from Datsun, Toyota, Ford, and Mazda. The groovy name was an acronym for the decidedly less sexy-sounding Light Utility Vehicle. A rebadged Isuzu Faster/P'up, the LUV lasted until 1980, with diesel and 4x4 variants along the way. This '78 has the later, single headlight design, and some sweet white dog-dish hubcaps.

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